Harnessing Technology to Provide an Unprecedented Experience for the Next Generation of Fans
In this presentation from the 2017 Stadium and Arena Congress, Guy Hedderwick, Chief Executive Officer & Arena Stadium Management at the Adelaide 36ers & Adelaide Lightning
Utilising technology to provide unique services that cannot be replicated outside of the arena
Providing live statistics and data to enrich the fan’s involvement
Analysing, comprehending and using customer behaviour data
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